Terms

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B

backward: bending individual paid labor supply curve: this curve arises because, beyond some level of wages, income effects may outweigh substitution effects in determining the decisions of an individual
bad-debt ratio: Number obtained by dividing the amount of bad debts by the total amount of credit sales.
bait advertising: Insincere offer to sell a product or service at a very low price, used to lure customers in so that they can be switched later to a more expensive product or service.
balance sheet: Financial statement that lists all assets, liabilities, and equity of a company or individual at a given point in time. Balance sheet uses the basic accounting equation which is Assets = Liabilities + Owner’s Equity or net assets in NFP’s.
Balance sheet: The financial statement that shows the financial condition of a company on a particular date.
balanced mutual funds: Mutual funds that invest in both stocks and bonds. They provide both capital growth and fixed income.
Balancing equation: Assets = Liabilities + Stockholders' equity.
bank discount: Amount deducted by a bank from the amount borrowed. Usually a percentage rate based on the amount borrowed.
bankruptcy: Is a state of insolvency where the liabilities of a company or individual exceed the assets and the company or individual does not have sufficient cash flow to make payment to creditors.
bargaining theory: theory about situations in which two actors could come to an agreement that benefits them both but may disagree about the distribution of these benefits
bargaining: an activity in which a single buyer and a single seller negotiate the terms of their exchange
barriers to entry: obstacles that keep new sellers from entering a market. They can be economic, legal, or deliberate.
barter: exchange of goods, services, or assets directly for each other, without the use of money
Basic earnings per share: The earnings per share figure calculated by dividing net earnings available to common shareholders by the average number of common shares outstanding.
basic structure: Simplest structure of a venture, consisting of only the entrepreneur as a key manager.
batch manufacturing: Type of manufacturing operation that is intermediate (between job shops and repetitive manufacturing) in volume and variety of products.
Bear Spread (Put): The simultaneous purchase of a put option with a higher striking price and sale of a put option with a lower striking price.
bearish Spread: Portfolio of calls or puts on which the holder makes money mainly when the price of the underlying security falls.
Bearish: Describes the belief that the market or an individual stock will fall in value.
bench-marking: Process of studying the products, services, and practices of other companies and using the insights gained to improve quality internally.
benefit variables: Specific characteristics that distinguish market segments according to the benefits sought by customers.
bilateral monopoly: the situation in which there is only one buyer confronting only one seller
Binomial Probability Distribution: Binomial probability distribution assigns probability to a random variable that has two possible outcomes. It is described by two parameters N (sample size) and p (the probability assigned to one of the possible outcomes).
board of directors: Governing body of a corporation, elected by the stockholders or nominated by the entrepreneur.
Board of Governors of the Federal Reserve: Seven-person governing body of the Federal Reserve system in Washington, DC.
bond price: the price at which a bond is traded
bond yield to maturity: the amount a bond returns per year, if held to maturity, expressed in percentage terms. The yield is determined by the coupon amount, the bond price, and the time to maturity. Bond price and bond yield have an inverse relationship
bond: a financial instrument that, in return for the loan of funds, commits its seller to pay a fixed amount every year (called the coupon amount), as well as repay the amount of principal (the bond's face value) on a particular date in the future (called the maturity date)
book value: Value of a fixed asset on a company’s books after depreciation has been accounted for.
book value method of valuation: Method of determining the value of a company by determining the actual net value of the venture’s assets.
Book value: See Net book value.
bounded rationality: the identification of some arbitrarily defined subset of information to consider when making decisions
brand: Verbal and/or symbolic means of identifying a product.
breakdown process (chain-ratio method): Forecasting method that begins with a macro-level variable and works down to the sales forecast.
break-even analysis: Process of determining how many units of production must be sold, or how much revenue must be obtained, before a business begins to earn a profit.
break-even price: the price at which a profit-maximizing firm makes zero profits
break-even production level: the level of production at which revenues are just enough to cover economic costs
break-even quantity (BEQ): Number of units that must be produced and sold in order to cover the total costs of production. Formula is fixed costs divided by sales price minus variable costs.
budget deficit: Difference between a government’s spending and its revenues from taxation.
budget: Plan that lays out expected revenues and expenditures and is used as a control for the operation of the venture.
budget line: a line showing the possible combinations of two goods that a consumer can purchase
Bull Spread (Call): The simultaneous purchase of a call option with a lower striking price and sale of a call option with a higher striking price.
bullish Spread: Portfolio of calls or puts on which the holder makes money mainly when the price of the underlying security rises.
Bullish: Describes the belief that the market or an individual stock will rise in value.
business incubator: Facility that provides shared space, services, and management assistance to new businesses.
business interruption insurance: Coverage of lost income and certain other expenses while the business is being rebuilt.
business plan: 1 Overall plan for the venture. 2 Written document designed to guide the strategy of the venture or to gain financing for the venture.
business policies: Basic statements that provide guidance for managerial decision making.
business sector: composed of firms that produce goods and services for profitable sale
buy and hold: Method of investing where once purchased the investment is held for a number of years.
buyout: Purchase of an existing venture as a method of launching a new venture.